Omnichannel support made easy with Zendesk
There's no "one size fits all" when it comes to omnichannel success. Instead, your business must tailor an omnichannel support solution to fit the needs and preferences of your customers—which begins by selecting the right channel mix.
If you haven't yet tested a particular channel, it can be hard to know whether it's going to work for your customers and your business. That's why this guide exists. Use it to design a seamless channel strategy by taking these factors into consideration:
Complexity and type of customer questions you most often receive
Convenience of finding support
Context, when it comes to where in the journey customers typically reach out for help
Cost of offering one channel over another in the short- and long-term, and which channels may help you achieve specific business goals